Ok. Take a deep breath. I know, your head is spinning. Guess what, so are the experts.
Want to know why?
Because when it comes to technology, social media, mobile marketing, even SEO, everything changes in a split second. I have been in marketing and advertising for a long while. I have seen hundreds, thousands of landing pages offering the “secret” to making a gazillion dollars in 2 days while watching TV and eating bon bons on the couch. I am not here to burst your bubble. Life is built on hopes and dreams, and by all means, I am not here to be cynical.
Let me tell you though. This is the secret. You’re ready?
*Education
*Reading every trade journal that pertains to your industry
*Watch what and how your competition is marketing themselves
*Have Discipline
*Staying abreast on marketing trends
*Read relevant blogs pertaining to social media trends and subjects
*Be and remain persistence
*Consistency
*Planning
*Patience~Ah yes, this is where some zen comes in
*Putting your knowledge into action
* Be authentic to yourself and in your message to your audience.
And here’s some more zen. Know your limitations, give yourself the time and space to learn, and slowly stretch beyond those limitations. Account for setbacks. Account for failed marketing strategies. Know that there isn’t a magic bullet and that is going to drive thousands of leads to your door (well maybe if you’re offering a groupon like deal-which we will talk about at a later date of the pros and cons). It is a combined effort of a media mix. And stick with basics until you build up the technology tolerance.
So there you have it. And when you feel overwhelmed. Breathe. And say to yourself. Click Here to Tune Up
“I am a good marketer. I have the skills to create an amazing marketing campaign. I will learn. I will grow. I excel.”
And if you’re looking for a little zen hop on over to our new blog Zenfully Happy.
Zenfully Happy is a resource site, vision and energetic vibe of Allison Lux Nuovo, created to enhance your happiness, personal empowerment and collaboratively spread more love, light and happiness to our planet!. Zenfully Happy includes videos, blog articles, events, interviews, groovy music, gifts, all focused on inspiration, inner peace, life’s journey, personal empowerment and happiness.
A Great read. Check Out The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue








Thu, Jun 30, 2011
Consulting, Mixed Media, PR Tips, Social Media Marketing